They’re Ugly, They’re in-your-face, They Save You Time –

     So Why Not Use Them?

When we first added PayPal to our Floral Design website, we had mixed emotions about including the “Buy Now,” or shopping-cart, buttons on our pages. 

• The e-commerce doctrine of the day told us “you really must, MUST have an electronic shopping cart” taking orders 24x7 and spewing marketing statistics out the back end.
• But they were ugly then and they’re still ugly now.  More importantly, these crass buttons detract from the upscale elegance of Yukiko’s floral designs.  Yes, but every floral website had such buttons, so all customers were conditioned to expect them.
• Well, that was then.  Now we find more of our clients prefer to call us up and talk us through some of the pictures on the website.   They ask about seasonal materials, discuss design suitability for various occasions, budgeting, and a bunch of other ideas.  

Some could get what they want from a “BUY NOW” button.   But it wouldn’t be the same, would it?

Got thoughts about our “BUY NOW” buttons?  Let us know, or try the “COMMENTS” button (above).

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